Group News: 2012 and Archives
New Direction in Marketing for Monitor Systems
Marketing Manager to develop new avenues for on-line and off-line marketing
Monitor Systems Scotland Ltd have appointed Gino Antonio Pezzani as Marketing Manager. Gino will work on location at Monitor Systems on a 2 day per week basis through his company Studio 1 VC Ltd (Aberdeen). Gino will head up the company’s expanding marketing activities working closely with management and sales staff throughout Monitor Systems.
Gino holds a BA.Honors Degree from Gray's School of Art / RGU Robert Gordon University (Aberdeen) as well as being the founder and Managing Design Director of Studio-1 VC Ltd (Aberdeen). Gino has worked with Monitor Systems on a project by project basis since 1999 and so brings a valuable and detailed understanding of the company’s background, products and market opportunities to his new role.
This new senior position will allow Monitor Systems to develop new avenues for on-line and off-line marketing, whilst strengthening the overall corporate identity and brand awareness of the business in its key markets.
“This is an important strategic step in Monitor Systems development. An in-house marketing capability will provide greater focus and a vital support mechanism that will proactively drive marketing initiatives and customer communications in line with the company’s future growth plans” commented Gino Pezzani.